GRAPHIC DESIGN
“As a curious person who is basically open to new things and impulses, I was captivated by the digital world. I only came to graphic design, and all my varied activities in this field, later in my career. I was fascinated by the many new possibilities it opened up and decided to devote myself more to it. This enabled new opportunities for me to express my creativity and aesthetics. It always inspires me to create the right framework for specific content, a message or a product and to give it the right "face" in order to make it more apparent and comprehensible for the viewer.”
POS: Displays/ Window Decoration
Luxury Brand Christmas Window Decoration
Project description Proposals for Christmas window decoration. Concept, design and Illustration.
Ad agency/ Client S.P.Y. Brand Communication/ Baldassarini, Gucci, Golce & Gabbana, Valentino
Chantelle/ Falke Window deco “AFRIKA“
Project description Proposals for Window decoration. Concept, design and Illustration.
Ad agency/ Client S.P.Y. Brand Communication/ Chantelle, Falke
Cindy Crawford Perfume POS
Project description Development of POS elements for the first fragrance of CC. Design and Illustration.
Brand Cindy Crawford
Ad agency/ Client S.P.Y. Brand Communication/ Cosmopolitan Cosmetics GmbH, Köln

Max Mara - Floor Display
Project description Development of floor display. Design and illustration.
Ad agency/ Client S.P.Y. Brand Communication/ Max Mara
Mexx Fragrance WATERLOVE - POS
Project description Proposals for POS displays. Concept, design and illustration.
Brand Mexx
Ad agency/ Client S.P.Y. Brand Communication/ Procter & Gamble, Geneva
Tom Tailor BODYTALK, Fragrance - POS
Project description Proposal for window decoration and POS elements. Design and illustration.
Brand Tom Tailor
Ad agency/ Client S.P.Y. Brand Communication/ Procter & Gamble, Geneva

Biagiotti Due - POS
Project description Proposal for window decoration. Design and illustration.
Brand Laura Biagiotti
Ad agency/ Client S.P.Y. Brand Communication, Procter & Gamble, Geneva

Puma - POS
Project description Development of window decoration and counter display. Design and illustration.
Brand Puma
Ad agency/ Client S.P.Y. Brand Communication/ Procter & Gamble, Geneva
Packaging
Key-Visuals/ Posters/ Flyer/ Folder

LAURA Parfum Key-Visual
Project description Development of a promotion Key visual for advertisements and POS. Concept, design, layout, high-end illustration.
Brand Laura Biagiotti
Ad agency/ Client S.P.Y. Brand Communication/ Procter & Gamble, Geneva

Kenzo Le Parfum, German launch
Project description Development of accompanying motifs within the German Perfume launch of "Kenzo Le Parfum“. Concept. Design, layout. Final high-end illustration for print. Weiteres Feld Abbrechen OK
Ad agency/ Client S.P.Y. Brand Communication/ Kenzo Parfums, Düsseldorf

Mexx Summerhighlight/ Key-Visual
Project description Development of a promotion Key visual for advertisements and POS. Concept, design, layout, beauty/ product retouch and high-end illustration.
Brand Mexx
Ad agency/ Client S.P.Y. Brand Communication/ Procter & Gamble, Geneva
Mexx SH - Scent card and press photos
Project description Design and photo retouch.
Brand Mexx
Ad agency/ Client S.P.Y. Brand Communication/ Cosmopolitan Cosmetics GmbH, Cologne

NC SUNSET, Parfum - Scent card
Project description Scent card. Design and illustration.
Brand Naomi Campbell
Ad agency/ Client S.P.Y. Brand Communication, Procter & Gamble, Geneva

REDGEN Incentive trip
Project description Incentive concept and program cards. Design and illustration.
Ad agency/ Client S.P.Y. Brand Communication, REDGEN
Cover/ Book/ Booklets
Typography illustration/ Logos
Cover for The Unusual Dictionary Series
Project description Cover design and illustration..
The Unusual Dictionary Series
Publisher logo
Project description Logo Development, design and illustration.
Client Martini & Loersch